OBJECTIVES: COMMUNICATIONS AND MEDIA. Review leadership and communications, and using social media. Also understanding NJ Agriculture and Farm Bureau.
- Farm Bureau Convention – welcome, reports/resolutions.
- Hot topics discussions, moderated by Kurt Alstede.
- Social Media for Advocacy workshop – Deirdre Breakenridge (CEO, Pure Performance Communications).
- National Agricultural Issues and Leadership Development – Zippy Duval (President, American Farm Bureau).
- Crisis Communication Best Practices – Careen Winters (VP, Corporate Reputation Management).